Filed under: Green, Ford, Lincoln, Mercury
Ford has been touting Ecoboost as an economical alternative to hybrid technology, and word from Automotive News is that the price tag could be $700 per vehicle. Ecoboost is said to deliver 20-30% fuel economy gains by combining turbochargers and direct injection technology with down-sized engines. The automaker also estimates that owners will pay off their Ecoboost premium in two year’s time at $3.25 per gallon gasoline and 15,000 miles of driving per year. Since $3.25 is at the optimistic end of the gas equation, we’re thinking Ecoboost could likely pay for itself before that. While hybrids might be able to post higher fuel economy numbers than vehicles equipped with this off-the-shelf technology, consumers should pay less for each mile per gallon they gain going with a similarly sized Ecoboost-equipped Ford.
Brett Hinds, Ford’s advanced engine design manager, said the 3.5L V6 Ecoboost slated for F-150 duty in 2010 would produce “significantly more” than 340 hp and 340 lb-ft, which easily bests the 300 ponies delivered by the truck’s current top shelf 5.4L V8. A similar story will unfold with boosted four-pots, as V6 power is attainable with small displacement fuel economy. We’ve also learned that Ecoboost engines with a V6 will receive two turbochargers, while four cylinder models will only get one. Throw that 3.5L V6 Ecoboost in a Mustang and hand us the keys, then we’ll decide.
UPDATE: Ford has not officially announced Ecoboost pricing.
[Source: Automotive News - sub. req’d]
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Filed under: Spy Photos, Sedans/Saloons, Mercury
Click above for high-res gallery of 2010 Mercury Milan spy shots
It seems like the Mercury Milan’s lot in life is to follow the Ford Fusion, go wherever the Fusion goes and do whatever the Fusion does. Thus it’s no surprise that when spy photographers happened upon prototypes of the 2010 Ford Fusion out being tested, the 2010 Mercury Milan was not far behind. Comparing the two sets of spy shots, the Milan appears to be making a bigger departure from its previous look than the Fusion. Its grille retains vertical slats, but the grille itself is much wider pushing the new headlights farther out towards the corners. Just like the Fusion, the Milan also gets a new front bumper, but its lower air intake and fog lamps have been incorporated into the same space rather than being separated into three distinct elements. In these spy shots we also get a clearer view of the Milan’s new taillights, which, while retaining the same shape as those found on the current model, appear to have new covers with new elements inside. All the new Mercury Milan spy shots can be found in the gallery below, so get to browsing.
[Source: KGP Photography]
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Filed under: Sedans/Saloons, Crossovers/CUVs, Ford, Mercury
Mercury, after nearly being introduced to oblivion, was rescued from the void because Ford needs a brand that could be devoted to small cars. The Ford brand, still fighting off oblivion itself, has recently been devoted to fresh, new designs that provide consumers the flair and features they’ve been looking for.
Two of the hitches in those plans are the Mercury Sable and the Taurus X. The Sable, sister of the Ford Taurus, has remained so unloved that even Jill Wagner couldn’t save it (through no fault of her own). In these days of the Flex, Edge and Escape, the Taurus X is a conveyance from the Myocene era. To paraphrase Sesame Street, two of these things are not like the other… and so they are being killed, according to The Detroit News.
Ford hasn’t confirmed the demise of the two cars. However, sales of both are in decline, they fall outside the missions of their respective brands, and Ford is furiously retooling plants and planning new rollouts. In light of all that, the real question might be: why put off until tomorrow…
[Source: The Detroit News]
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